Machinima’s hit series, Battlefield Friends, treks beyond YouTube
By offering content on Vimeo, iTunes, Google Play and Xbox Live, the MCN expects to grow its audience and monetization opportunities.
Xbox live streaming Call of Duty championship
With more than 70 million people tuning in each year, e-sporting events is one of the fastest-growing verticals in the streaming space.
Autoproyecto.com expands reach with MCB Network
MCB Network CEO Sean Maletesta says the company was eager to jump into the auto category, which appeals to millennials.
Red Bull TV glides onto Xbox 360
Expanded live programming will be featured on the new Red Bull TV app, including the Air Race World Championship Series in Abu Dhabi on March 3.
AdRise brings interactive smart TV ad unit to Canada
Both companies discuss the partnership, which will see adRise’s inventory offered on SourceKnowledge’s programmatic platform.