HuffPo and Jukin strike content partnership
The AOL-owned news outlet will gain access to a vast library of user-generated content, with the hopes of better engaging audiences through viral videos.
Tubular Labs on what went viral in 2015
Puppies, pranks and ball pits dominated digital – and, according to Tubular and What’s Trending, brands are winning over viewers with clever content.
The evolution of YouTube Rewind
The annual round-up of the most popular video trends highlights the platform’s shift from home video to a corporate, commercial destination.
The Amazing Race casts digital stars in upcoming season
The linear reality series is banking on the online popularity of influencers Tyler Oakley, Ashley Jenkins and Brodie Smith.
Rightster launches video content aggregator for brands
The global MCN is now in the business of licensing videos, so marketers can gain access to viral hits – like the cat in a shark costume on a Roomba.
Maker and Jukin’s CrashPad distributed on Music Choice
The new 12-episode clip commentary show starring parodist Bart Baker will also stream on Maker.tv, with an abridged version on YouTube.
Jukin hires Machinima’s Cameron Saless as EVP
Saless will head up audience development and strategic partnerships for the viral video purveyor.