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NewsA recipe for vlogging success? Not quite
Influicity column: Despite attracting hundreds of thousands of views, one creator still struggles to carve out a living on the world’s largest video site.
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FeaturesMegan MacKay applies “makeup tutorial” critique to Jian Ghomeshi scandal
The sketch comedian, whose sharp wit sounds a lot like that of Lena Dunham, releases a follow-up to her popular Ray Rice video commentary.
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FeaturesBrains behind AsapScience plan to increase female audience
Scientists Mitchell Moffit and Gregory Brown plan to tackle the lack of gender equality in STEM fields through new content on their YouTube channel.
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FeaturesUnder the Influence of … comic book fanatic Sean Ward
The YouTuber works hard to make sure the larger-than-life superhero characters he vlogs about don’t overshadow his personal brand.
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FeaturesUnder the Influence of … Andrew Quo
Quo’s subscriber base has grown 6 times in less than a year. Influicity speaks to the vlogger about his trajectory.
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FeaturesUnder the Influence of…cupcakes (no, they’re not dead yet)
The collapse of cupcake chain Crumbs doesn’t mean the end of this autonomous dessert – influencer Elise Strachan of MyCupcakeAddiction shows viewers how to make their own gourmet treats.
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FeaturesUnder the Influence of … alcohol!
A YouTube bartending channel and sponsorship opps go together like rye and sweet vermouth – that’s in a Manhattan, right? We speak to Skyy John of Tipsy Bartender.
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FeaturesUnder the Influence of … ‘lazy man recipe’ chef Jack Scalfani
Digital marketing company Influicity profiles the chef just as he surpasses 100,000 subscribers on his YouTube channel, which features recipes for the busy man.
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FeaturesUnder the Influence of … a Norwegian vlogger with flare
Although YouTuber Sara M. has been approached by major beauty brands, she has never worked with one. In this influencer profile, Sara explains why she has turned down collaboration offers.
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FeaturesUnder the influence of … makeup guru Elessa Jade
In an ongoing series identifying YouTube’s rising stars, Influicity chats with Jade, a.k.a ‘PurseBuzz’ about current projects and her relationship with fans.
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