Beyond YouTube: Paige McKenzie makes a living chasing ghosts
The creator behind The Haunting of Sunshine Girl says she considers YouTube her stepping stone, but not her final destination.
Incubating audiences online to attract traditional media dollars
Moving content to traditional platforms is still the best way to make money off of their digital content, producers say.
‘Adorkable’ YouTuber scores a deal with the Weinstein Co.
Producer Mercedes Rose on how The Haunting of Sunshine Girl went from her daughter/star Paige McKenzie receiving marriage proposals to landing a deal with the company for a series of novels and movies.