Digi platforms drive HBO spring shows to new heights
Almost 40% of viewers watched Game of Thrones, season six, via OTT platforms, with HBO Go and HBO Now up a combined 91% from last season.
HBO Go to move into Brazil, Argentina
The expansion comes as HBO looks to squeeze out content pirates by giving viewers access to top programming outside of costly cable packages.
HBO to launch Vice-branded channel on HBO NOW
The deal includes 32 specials, the weekly series Vice and a daily newscast – the first for the broadcaster.
Streaming service HBO Now set for April launch on Apple TV
Upon launch, users will be able to subscribe to HBO Now via an app for iOS devices or watch it directly on Apple TV.
HBO’s OTT plans prompt Netflix response
What kind of fight should Netflix prepare for? The acquisition strategy of HBO Nordic might give the streaming giant a taste of what’s to come, execs say.