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DistributionRed Arrow Media acquires stake in 44 Blue
The acquisition includes access to 44 Blue’s VR studio, Ovrture, which has created immersive programming to compliment its linear hits.
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FeaturedRealscreen Summit ’16: VR takes time, patience and terabytes
Panelists discussed the opportunities and challenges within the VR market, which they estimated could be worth $70 to $100 billion by 2020.
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Non-FictionLockup VR experience goes live
Ovrture founder Mike Drachkovitch says his company is diving headfirst into new non-fiction 360 projects, but how to monetize remains a question.
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Programming
Nightwatch VR experience goes live
The A&E reality series’ second season bows Nov. 5, and, to promote the occasion, Ovrture has released a 360 take on all the action.
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Entertainment
Get real: The here and now of virtual reality
From docs and surrealism to immersive narrative drama, Mike Drachkovitch explores what it will take to make VR worth the price to consumers.
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Launches
44 Blue makes Ovrture to virtual reality
Founder Mike Drachkovitch says the company will use the new wave of VR technology to engage audiences with “immersive, interactive experiences.”
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