Meerkat scores hit with CMT partnership
To bring to life Mountain Dew’s “#UpForAnything” campaign, fans were treated to a live, iPhone-shot performance by Florida Georgia Line.
Mountain Dew deepens streaming ties with We Are Blood
It’s the latest digital content play by the soft drink brand’s Green Label Films, which sponsored a $250,000 competition for creators last year.
Robert Rodriguez and Mountain Dew do online filmmaking competition
The filmmaker behind new series From Dusk Till Dawn teams with the soft drink brand to launch “Green Label Studios: Open Call,” inviting filmmakers to compete for a $250,000 grant to create content for Green-Label.com.