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Features
Meerkat scores hit with CMT partnership
To bring to life Mountain Dew’s “#UpForAnything” campaign, fans were treated to a live, iPhone-shot performance by Florida Georgia Line.
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Distribution
Mountain Dew deepens streaming ties with We Are Blood
It’s the latest digital content play by the soft drink brand’s Green Label Films, which sponsored a $250,000 competition for creators last year.
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News
Robert Rodriguez and Mountain Dew do online filmmaking competition
The filmmaker behind new series From Dusk Till Dawn teams with the soft drink brand to launch “Green Label Studios: Open Call,” inviting filmmakers to compete for a $250,000 grant to create content for Green-Label.com.