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Entertainment
Marriott launches VR service in some hotels
VRoom Service allows guests to order a Samsung virtual reality headset to their rooms. Plus, the hotel chain has launched a new series, VR Postcards.
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Entertainment
Marriott goes musical with newest digital collaboration
YouTube pop star Sam Tsui has joined the likes of Grace Helbig and Taryn Southern in Marriott’s latest millennial-targeted campaign.
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Entertainment
Taryn Southern hosts a Marriott-branded slumber party
The hotel chain and YouTube star are getting into bed with a host of celebrities for an eight-episode original digital series.
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Distribution
Brian Hunt heads to Believe Entertainment
The former Yahoo creative exec is tasked with identifying a pipeline of digital-first original series for OTT and distribution partners.
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Distribution
Marriott Content Studio to give world French Kiss across platforms
The hotel chain continues its pursuit of next-generation travelers with its second original short film, bowing May 19.
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Features
How Marriott uses video to hook consumers
“By the way, we also sell hotel rooms.” David Beebe, head of content marketing at the hotel chain, discusses deal structure with YouTubers.
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Advertising
Marriott bares content strategy with Snapchat channel, movie
The hotel chain will work with influencers Brittany Furlan, Casey Neistat and Shaun McBride in a 3-month campaign on the social media platform.
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News
Marriott plans for a long-term stay in digital video
The hotel chain launches Year of Surprises, a YouTube series developed by its own global content studio, and reveals it’s working on a Snapchat series.