Are Netflix ratings irrelevant?
We ask whether there’s value for advertisers in knowing SVOD audience stats, if they are to be measured by Nielsen.
Shomi makes content deal with Warner Bros. Int’l
The catalog agreement is the latest from the Canadian SVOD launching in November against market leader Netflix Canada.
Keeping a watchful eye on digital at TIFF
What makes web content and startups so valuable? Execs discuss programming strategies and viewership analytics.