Yahoo debuts video series sponsored by H&R Block
The six-episode project comes as digital brands move deeper into collaborations with advertisers as a means of funding content creation.
Yahoo expands digital video roster with 18 new series
Simon Cowell, Naomi Campbell and Michelle Rodriguez are some of the celebrities greenlighted for the new shows.
CNE’s Dawn Ostroff on the age of “the selfie brand”
At the Interactive Advertising Bureau MIXX conference on Monday, the former CW exec outlined her vision for millennial-friendly content.
Kevin Spacey to deliver keynote at 2014 IAB MIXX Conference
The House of Cards star will speak on the way digital platforms are transforming the way artists create, with Yahoo “global anchor” Katie Couric also appearing.
Yahoo debuts Katie Couric interview series
As the end of her ABC talk show nears, Couric’s new series World 3.0, produced by Yahoo Studios, will stream weekly and be promoted throughout the Yahoo ecosystem.