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EntertainmentHearst’s big reveal
For its first foray at the NewFronts, the media co offered up a titillating performance, and a number of new Snapchat and Facebook series.
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AdvertisingVerizon and Hearst partner on Complex acquisition
The deal, which will see a 50/50 ownership structure, reportedly values the millennial-male-focused online publisher at $250 million to $300 million.
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DistributionLele Pons, fouseyTube say ‘We Love You’ on YouTube Red
The feature film is the third project from Awesomeness Films to debut on YouTube’s subscription streamer since the service went live last year.
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DistributionHearst and Verizon partner to target millennials
The two companies have teamed up to produce content for a mobile-first generation made up of increasingly powerful digital video consumers.
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DistributionAs video demand grows, so does Wibbitz
The Israel-based text-to-video startup has signed three U.S. publishers, including USA Today, as the appetite for mobile-friendly video skyrockets.
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NewsFullscreen hires sales and marketing managers
Kevin McGurn, formerly of Shazam and Hulu, joins the company as head of sales, while Maureen Polo, formerly of Hearst, is its new general manager.
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NewsHasbro appoints content chief amid DreamWorks merger speculation
The toy maker has upped Stephen Davis to chief content officer, amid reports that Hasbro is in talks with DreamWorks Animation for a potential merger.
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FeaturedHearst’s first video channel is pricey, but the trainers are hot
Hearst Digital Studios, the publisher’s latest initiative that’s focused on video, bows its first project called CosmoBody.
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