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Analytics
Digi platforms drive HBO spring shows to new heights
Almost 40% of viewers watched Game of Thrones, season six, via OTT platforms, with HBO Go and HBO Now up a combined 91% from last season.
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Distribution
HBO Go to move into Brazil, Argentina
The expansion comes as HBO looks to squeeze out content pirates by giving viewers access to top programming outside of costly cable packages.
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Entertainment
Jon Stewart tries his hand at digital shorts
In a multi-year deal with HBO, the former Daily Show host will produce original content for the premium network and its SVOD services.
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Industry
HBO streams content to Amazon Prime, snubbing Netflix
After years of clinging tightly to its content in the online space, HBO has signed an exclusive deal with Amazon Prime, making it the only SVOD home for a selection of the pay-TV network’s older titles.
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News
NBCUniversal puts DailyCandy exec in charge of TV Everywhere
The media giant is bolstering its digital team in charge of TV Everywhere, an initiative within its content distribution division that makes content available for streaming on digital platforms.
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Featured
Amazon had us all Fired up – will the flame keep burning?
New set-top box Fire TV has a wealth of apps and games and even a remote control with voice search function. But digital content, not the box itself, is the real potential money-maker, says online video analyst Dan Rayburn.
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On The Record
Chromecast: With this great threat comes great opportunity
Sheetal Jaitly, director of business development and media for Pivotal Labs, blogs about the impact Google’s OTT device will have on media as the app opens up its software development kit.
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Advertising
Some aren’t paying for HBO content and that’s OK: CEO
HBO is in the business of creating video addicts for is shows, its CEO said Thursday at a Buzzfeed event in New York City, where he was asked about a changing TV landscape.