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DistributionStartUp gets a date on Crackle
Sony’s free streamer continues to build its slate of originals as it actively looks for sponsorship options beyond the standard pre- and mid-roll ad format.
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EntertainmentCrackle preps for summer with Seinfeld, Dead Rising and more
The Sony-owned VOD has built a small-but-mighty slate of originals, led by Comedians in Cars Getting Coffee, all scheduled to bow this June.
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AdvertisingCrackle gets serious about branded entertainment
The free VOD is partnering with Branded Entertainment Network to find product integration opportunities, making the service more brand-friendly.
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EntertainmentCrackle acquires Robotech
The popular ’80s anime will debut May 15, timed with the launch of the Sony VOD’s new, linear-style “channels.”
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EntertainmentCrackle lifts veil on new channels, VR options
At the UpFronts presentation, GM Eric Berger shed light on a new ad model and programming updates, with Jerry Seinfeld among those returning.
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DistributionCrackle original content heads to Xfinity
A new partnership with Comcast is the first deal with a cable distribution partner for the Sony-owned, ad-supported streaming service.
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Entertainment
Cameras set to roll on Crackle’s newest drama
The 10-episode series, Start Up, featuring actors Martin Freeman and Adam Brody, adds to the ad-supported VOD’s growing slate of originals.
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AwardsProducers Guild announces digital nominees
ESPN’s 30 for 30 Shorts and Jerry Seinfeld’s Comedians In Cars Getting Coffee are among those up for this year’s title.
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Entertainment
Crackle goes presidential in Comedians in Cars Getting Coffee
Digital media-friendly Barack Obama will join host Jerry Seinfeld to discuss life in the White House in the seventh season premiere, set to bow Dec. 30.
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EntertainmentCrackle orders more of The Art of More
With more than two million streams of the debut season to date, the Sony-backed digital series has been greenlit to return in 2016.
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