Smokebomb, Cotton Incorporated say I Do with new show
Will millennials engage with this branded content, info-tainment style, “alternative wedding” web series?
Shaftesbury/Smokebomb sponsors digital pitch competition
The Canadian prodco will work with the finalists to hone their pitch as well as with the winner to develop their project.
Smokebomb fashions new branded content series
MsLabelled, a multi-partner endeavour with Schick, will first appear online with TV further down the catwalk.
Vampy web series leans in for another bite
Carmilla, a campy YouTube series financed by Kotex that has received 7.5 million views since August, gets a season 2 order.
How Kotex became a YouTube exec producer
Why the feminine hygiene brand is working with Carmilla, a transmedia gothic vampire series aimed at reaching millennials.