Snapchat tunes into branded channels
The sharing platform bows the new feature Discover, with ad-supported channels from CNN, Comedy Central, ESPN, People and others.
Auto brands not fully aware of YouTube footprint: study
Stats show the importance of influencers when it comes to how car brands are perceived on the platform, says analytics firm Octoly.
Woven hires Ben Blank to oversee production arm
Male-focused network brings on advertising vet to lead branded content initiatives.