Blog post: Digital favors the bold at the NewFronts
Will Pate, VP of digital at M2 Canada, gives a media buyer’s perspective on the NewFronts and the shift of TV dollars to online.
Rain doesn’t dampen AOL NewFronts announcements
AOL announced 10 new original series on Tuesday at the Digital Content NewFronts, with Against Me!’s Laura Jane Grace and actor James Franco among those to be featured in front of the camera.
AOL On to stream Miramax films for free
On April 30, AOL On will launch a free, ad-supported Miramax channel featuring titles from the studio’s library of more than 700 films.
AOL.com launches new video experience
Video will be featured more prominently on the AOL homepage and premiere throughout the day, with a similar strategy coming soon to Canada.
AOL renews four series
#CandidlyNicole, city.ballet., The Future Starts Here and Hardwired will return to AOL’s premium video platform the AOL On Network. Three of the shows retain their first-season sponsors.
AOL announces its first half-hour original series
New, original series Connected, adapted from successful Israeli TV series by Armoza Formats, will document the self-filmed lives of five New Yorkers.
AOL On partners with Endemol Beyond, Little Dot Studios for U.K. launch
Graham Moysey, head of international at AOL, sees a big business opportunity in the U.K. market as advertisers are predicted to increase their video spend by a third this year.
Mattel and WWE producing 26-episode web series for kids
Mattel’s Playground Productions is taking World Wrestling Entertainment characters out of the ring in a new original stop-motion short-form series called WWE Slam City.
AOL continues evolution of video team
Charles Gabriel has been promoted to SVP of global video sales at the company’s AOL On video division.
AOL’s intent on keeping it real
Gabriel Lewis, head of AOL studios and AOL On Originals, talks to StreamDaily about his programming strategy for 2014.