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Entertainment
Smosh partners with Defy, YouTube on new scripted series
Part Timers, featuring the comic duo as employees of a Chuck E. Cheese knockoff, dropped Jan. 11 with Schick Hydro as a brand sponsor.
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Analytics
What Forbes learned from ranking the top-earning YouTubers
The author of the magazine’s 2015 ranking explains why subscribers and views aren’t everything to online influencers.
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Distribution
Viewster bolsters its brand with Defy-produced content
The VOD’s newest channel features Shut Up! Cartoon’s hit Smosh Babies, one of several series aimed at winning the digitally smitten Gen Z market.
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Featured
Defy’s Keith Richman on Smosh, success and the future of digital
The MCN’s president says young viewers aren’t just flirting with digital media anymore. They are wedded to the platforms.
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Entertainment
Madame Tussauds waxes first digital stars
Ian Hecox and Anthony Padilla of Smosh are the first online creators to be depicted in the famed museum.
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News
Smosh to be immortalized in comic books, graphic novels
The comedy duo joins the YouTuber literary race with a line from Dynamite Entertainment that will hit stores in time for the holidays.
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Features
Defy Media hits the gas on Smosh, stages Mantervention
The MCN held back on new programming at its NewFronts presentation to focus on success of its current slate.
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Gaming
Defy Media relaunches Smosh Games Alliance
The channel features 3 new shows, including one that teaches fans how to make and monetize their own gaming videos.
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Gaming
Smosh takes Food Battle to mobile
Partially funded via Indiegogo, the YouTube duo’s free-to-play game inspired by a video series is being served up on iOS and Android platforms.
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Distribution
Lionsgate nabs rights to The Smosh Movie
Lionsgate will handle global distribution for Smosh’s first feature, which co-stars Jenna Marbles, Grace Helbig, and Harley Morenstein.