Netflix projected to top 100 million subscribers by 2020: report
Research firm Cowen and Company predicts the SVOD’s total revenue will hit $6.9 billion in the U.S. and $10 billion internationally in five years.
Online video advertising revenue doubles over three years: study
YouTube shows a 50% growth in hours watched, year over year, and the advertising dollars are following, new research suggests.
Tubular Labs hires Marc Schraer as SVP of sales
Formerly the head of global sales for Google’s DoubleClick, Schraer will now lead the video analytics company’s New York office.
Nielsen to measure SVOD viewership rates
In a move that’s bound to shake up the way content licensing agreements are made, Nielsen will reportedly measure viewership data on Amazon and Netflix.
Why an MCN growth spurt is a good thing
Fred Seibert explains why adding 190 channels benefits both Frederator and associated cartoonists.
Tubular Labs CEO on improving your web-video IQ
Web-video analytics can have a major impact on channel programming and marketing. Rob Gabel discusses the power of Tubular Labs’ data.