Meg
Entertainment

Make room for AwesomenessTV’s new branded series

Revved Up Rooms will pair teen YouTuber Meg DeAngelis and PBTeen with content targeting Gen Z viewers.
July 10, 2015

A new teen-targeted DIY series from Pottery Barn’s youth brand PBTeen, Revved Up Rooms, is set to premiere on AwesomenessTV on July 15.

The series is a component of PBTeen’s “Revved Up Rooms” campaign.

It will be hosted by teenage YouTuber Meg DeAngelis (three million subscribers), who will conduct tours of teens’ bedrooms styled using PBTeen merchandise. She’s also guide viewers through DIY projects.

Beth Greve, chief revenue and partnerships officer with Awesomeness TV, said DeAngelis’s “relatable energy” secured the partnership as the multi-platform network looks to connect with a young demographic.

“Authenticity is critical to reaching Gen Z, and Meg has the perfect voice for this series,” Greve said in a statement.

This is the first branded partnership between PBTeen and AwesomenessTV, which has previously had brand partnerships with Subway and Royal Caribbean.

The first episode will air on AwesomenessTV’s YouTube channel, where the teen-targeted network has nearly 145 million subscribers across more than 91,000 channels.

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