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Middle Eastern SVOD Icflix expanding to North America, Australia

The Dish Network will offer the Arabic online streaming service Icflix in the U.S. through the ART network in June.
February 19, 2015

Icflix, the Dubai-based Middle East and North African online streaming service (self-described as the “Netflix of the Middle East,”) is launching on the Arab Radio and Television Network (ART) in Australia, Canada and the U.S.

The majority of Icflix’s programming is subtitled in Arabic, English and French and will be distributed via Dish Network set-top boxes in the U.S. and the MySat pay-TV network in Australia before the end of June.

The expansion will see Icflix’s reach expanded to an additional 80,000 households across the three countries. Icflix is available via mobile and smart TV apps in addition to its distribution through set-top boxes. It offers access to what it says is the largest available Jazwood (Arabic) online library, as well as Hollywood and Bollywood content.

The service also recently started commissioning and offering original Arabic-language productions, including an original film, Al-Makida, children’s programming, and and original fictional series called 1001 Nights. In total, Icflix has commissioned 18 original productions.

Established in 2012 and headquartered in Dubai, Icflix has offices in Morocco, Egypt and the Czech Republic. 

ART is one of 29 international networks licensed globally by Denver, Colorado-based International Media Distribution, a division of NBC Universal.


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