Netflix has announced that, beginning on Monday, the streaming service will be available in Cuba.
Cuban residents will need access to international payment methods like debit or credit cards. Subscriptions start at $7.99.
Netflix also hopes to get something back from the creative community in the Caribbean island nation, which recently began normalizing relations with the United States.
“Cuba has great filmmakers and a robust arts culture, and one day we hope to be able to bring their work to our global audience of over 57 million members,” said Netflix co-founder and CEO Reed Hastings in a statement.
Cuba is the latest Latin American country to join the Netflix family, following Mexico, Argentina, Brazil, Costa Rica and Panama. The company began offering its service there in 2011, and now counts over 5 million members in the region.
In a conference call discussing Netflix’s Q4 2014 earnings last month, company CFO David Wells characterized Latin America as a “challenging market.”
“We’ve had payments issues and e-commerce trust issues that we’ve wrestled with and improved over the last 3 to 3.5 years,” Wells said. “I think folks may not have taken us at our word for that, but we’re very pleased with it. It’s been steady growth. We continue to see great growth and great potential in the market,” which has “about 65 million broadband households.”
Image: Netflix handout