Marco Polo

Netflix targets fall for Japan entry

The East Asian market is the latest in Netflix's global rollout, which is expected to be complete by the end of 2016.
February 6, 2015

Japan is next on Netflix’s list for global expansion, the company revealed Thursday.

The SVOD service announced its intention to set up shop in Japan by the fall, as part of its global rollout, which is set to be completed by the end of 2016.

The Japanese service will include Japanese films and TV targeted at the country’s 36 million broadband consumers, as well as its original series’ Sense8, Daredevil and Marco Polo. The shows will be available in HD and 4K.

Greg Peters, Netflix’s chief streaming and partnerships officer, has been promoted to Netflix Japan’s general manager position and will open a regional office in the country within a few months.


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