CES Evan Bregman

The YouTube aesthetic is infiltrating television: Bregman

Portal A's Evan Bregman talks about how digital-native techniques are transforming mainstream content.
January 6, 2015

As head of original content for creative studio Portal A, Evan Bregman is deeply involved in the company’s creation of the annual YouTube Rewind video, a lightning-fast recap of the year’s biggest pop culture trends featuring the platform’s biggest stars.

StreamDaily caught up with Bregman at CES and asked him if he’s seeing the aesthetic that’s gestating on the video-sharing platform infiltrate content coming out of mainstream Hollywood.

“I think it already has changed the creative landscape,” Bregman says about digital creative.

“We’re going to start seeing more of that on television. People are already experimenting with that type of storytelling,” he says, adding he’s seeing more direct-to-camera video blogging on mainstream networks.

Check out his full answer in the short clip above.

About The Author
Todd is StreamDaily's U.S. West Coast Correspondent. He has written for a wide range of publications, including The Hollywood Reporter, Variety, the Los Angeles Times, the New York Post, NylonGuys and, yes, even the Weekly World News. Earlier in his career, he served as senior editor for the pioneering alternative movie magazine Film Threat. You can reach him at toddrlongwell[at]gmail.com or on twitter @toddlongwell1


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