Conde Nast announced on Monday that it has appointed Fred Santarpia as EVP and chief digital officer of the company.
In his new position, Santarpia will be responsible for building Conde Nast’s enterprise-wide strategy across digital, mobile and emerging platforms, expanding the reach of its brands and deepening its relationship with consumers across connected devices.
For the past 2 years, Santarpia has served as EVP and CDO of the company’s Conde Nast Entertainment (CNE) division, where he and his team launched 14 video channels, along with The Scene, a platform dedicated to creating and curating premium digital video content.
Prior to joining Conde Nast, Santarpia was general manager of music video and entertainment platform Vevo. As part of Vevo’s founding leadership team, he led the company’s audience development and video syndication, social media and marketing strategy, revenue operations and original content and programming teams. Earlier, he held senior level positions at Universal Music Group and Arthur Andersen.
A new general manager of digital video will be named shortly by Dawn Ostroff, president of CNE.
On Monday, CNE also announced the restructuring of its digital sales organization, expanding Lisa Valentino’s current role as chief revenue officer at CNE to lead digital sales for the company enterprise-wide. She will report to Ostroff and Edward Menicheschi, chief marketing officer and president of the Conde Nast Media Group. Valentino will partner with Josh Stinchcomb, who has been elevated to SVP of sales strategy, overseeing brand-related efforts, advertising and revenue operations and partnerships.