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Endemol Beyond to launch British e-sports channel

Titled Legends of Gaming, the channel will go live with host Ali A at the end of September.
September 19, 2014

The U.K. arm of multi-channel network Endemol Beyond announced on Friday that it is set to launch Legends of Gaming, an international e-sports channel hosted by top British YouTube gamer Ali A, later this month.

Ali A has racked up more than 5.5 million subscribers and over 1 billion views to his 2 YouTube channels, and he averages 100,000 new subscribers and 11 million views per week on his main channel alone.

The channel will feature both up-and-coming and established YouTube stars battling it out in a nationwide tournament to find the ultimate gamer. As host, Ali A will compile highlight reels, countdowns and news-and-review pieces that will live alongside the competition content.

Endemol also announced that it has partnered with Upper Street Events – the company behind conventions such as Gadget Show Live – for Legends of Gaming Live, a 40-day video game expo that will be held next year at London’s Alexandra Palace.

Image from “FAIL, FAIL… OWNED!” – Call of Duty: Black Ops 2 – LIVE w/ Ali-A! 

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Todd is StreamDaily's U.S. West Coast Correspondent. He has written for a wide range of publications, including The Hollywood Reporter, Variety, the Los Angeles Times, the New York Post, NylonGuys and, yes, even the Weekly World News. Earlier in his career, he served as senior editor for the pioneering alternative movie magazine Film Threat. You can reach him at toddrlongwell[at]gmail.com or on twitter @toddlongwell1

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