Fullscreen has hired television and digital media veteran Ashley Kaplan as the company’s new head of content, the company announced Wednesday. She will oversee production and development of content with talent and brands. The online media company also brought Michael Wann on board as the company’s new chief revenue officer (CRO)
Kaplan was sought out by CEO George Strompolos to head up and build out Fullscreen’s original content division and production capabilities. She will oversee ongoing production and development of content with talent and brands.
“We’re continuing to witness increased viewership across our network online and across mobile devices – from 9% to more than 40% over the past two years – and Ashley is the perfect person to capitalize on this growing audience through the creation of stories that these new viewers can shape, influence and personally engage with,” Strompolos said in a statement.
Wann will be tasked with driving and further developing new and existing diversified revenue opportunities for Fullscreen and its creator network. He will oversee business development, integrated marketing and advertising operations for the company.