The U.S. distributor of The Act of Killing (pictured) is taking to the controversial BitTorrent platform to promote the Oscar-shortlisted doc, as awards season continues.
Drafthouse Films has released a BitTorrent Bundle to promote the hybrid film, which uses surreal re-enactment to examine genocide in Indonesia.
The Bundle includes a video talk with the film’s exec producers Errol Morris and Werner Herzog, along with essays, stills, a trailer, and an interview with director Joshua Oppenheimer.
BitTorrent technology has traditionally been a thorn in the side of the movie industry, having been widely used for video piracy and illegal downloading. However, Drafthouse Films creative director Evan Husney said the platform could help spread word about the doc “beyond the Internet’s censors and firewalls.”
“The Act of Killing has an important message,” Husney explained. “Our goal is to reach as many people as possible – to preserve this film as a documentary, and as a testament to what happened in Indonesia.
“BitTorrent Bundle allows us to address a global audience of more than 170 million: to ensure that awareness of the film’s message reaches beyond the Internet’s censors and firewalls.”
The Bundle is available for free here, and comes as the director’s cut of the film is this month launched via iTunes in the U.S.
The news comes with the doc having won a slew of honors this awards season, including the European Documentary prize at the 26th European Film Awards; the Gotham prize for best doc; and being named 2013’s best doc by critics groups in Boston, Toronto, San Francisco and Austin. It has also been named the best film of 2013 by both UK publications The Guardian and Sight & Sound.